Miuccia Prada and husband re-vamped the 'Prada' line which was started by her father. It has since been one of the best decisions she ever made. Now they have ventured into the book business. They have now launched a book simply titled 'PRADA'. It has 708 glossy pages with the brand's signature saffiano texture. The beginning of the book has a 1920 briefcase from the early Prada line as you flip through the pages,the reader goes through time and sees the growth of Prada through their factories, raw materials, creation of shoes , etc. The almost century old brand has fulfilled most fashion student's dream, they have the chance to see the first editorials from 1987 to 2009. Welcome to the world of the luxurious prada brand!
And of course, various celebrities were in attendance for the launch at the soho store. Chloe sevigy, mario testino, jessica alba, ginnifer goodwin, emma watson, christina ricci, zoe saldana, to mention a few!
Sent from my BlackBerry wireless device from MTN
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